"Slices of 30A" - August, 2025

Remodels That Boost Value in South Walton’s Luxury Market

Posted by Robin Maynard on August 27th, 2025

Remodels That Boost Value in South Walton’s Luxury Market

When it comes to remodeling, homeowners often wonder: Will this project really pay off when I sell? According to the latest National Association of Realtors Remodeling Impact Report, the answer is often yes—but what makes sense nationally doesn’t always tell the whole story here along 30A and South Walton’s luxury coastal market.

Nationally, homeowners see strong returns on projects like kitchen remodels (often recovering more than 70% of the cost at resale) and bathroom upgrades (averaging around 67% recovery). But in our market, where buyers are searching for luxury second homes and vacation retreats, the returns can look very different—and in many cases, more rewarding.

Kitchens &…

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30A Condo Market Update: 2025 Trends and Insights

Posted by Robin Maynard on August 20th, 2025

30A Condo Market Update: 2025 Trends and Insights

The 2025 year-to-date numbers for the 30A condo market are showing some notable shifts compared to the same period in recent years. While the overall picture remains healthy, the pace and pricing dynamics are evolving. Here’s a closer look at what the numbers are telling us:

Fewer Sales, Changing Pace

After a busy 2023 and 2024, the number of condo sales along 30A has dropped to 102 in 2025-YTD, compared with 163 during the same period in 2024 and 168 in 2023. This slowdown may reflect a combination of higher prices, a shift in buyer demand, and the limited inventory of luxury condos in key communities.

Median Sales Price and Price Per Square Foot

The median sales price in 2025-YTD is…

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How South Walton Stays in the Loop on Sea Turtle Nesting

Posted by Robin Maynard on August 8th, 2025

How South Walton Stays in the Loop on Sea Turtle Nesting

When the sun rises over South Walton’s sugar-white sand, the beach is still quiet—except for the South Walton Turtle Watch (SWTW) teams. Long before most of us pour our first cup of coffee, these volunteers are already combing the shoreline, looking for signs of one of Florida’s most treasured visitors: nesting sea turtles.

Their mission each morning is twofold—protect the turtles and communicate with the people who rely on the beach for their livelihood or who want to experience this natural wonder. Thanks to new alert systems and community programs, both beach vendors and the general public can now stay informed in real time.

For Beach Vendors: A Green Light to Set Up

During…

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